Does a million views online equal a million eyeballs on TV?
The Internet has now become the mainstream media platform that is serving the mass audience. But what do the numbers really mean?
The Internet has now become the mainstream media platform that is serving the mass audience. But what do the numbers really mean?
From a journalist and content producer’s perspective, development of stories is considered very sacred and full of integrity. Never will we sway to the winds of metrics, ratings and numbers. […]