Oooo!!! The Daily!!! Oooo!

Rupert Murdoch and The Daily Bore
By Zan Azlee

OCT 7 — I finally downloaded and installed The Daily, the hyped-up Rupert Murdoch and News Corps news application for the iPad. If you remember, I had written about it last year when it was still in development, and I was very excited about it then.

It’s no surprise that Murdoch has decided to charge for a subscription to The Daily, but I haven’t paid yet since my free two-week trial is still valid. Murdoch has always been a proponent of charging for news content, as opposed to the many New Media practitioners who think that content should be free.

I’ve got no beef with that. You can charge for content or you can make it gratis and then make money through advertising or sponsorship. However, whatever business model you choose, it is of the utmost importance that the quality of the content be top notch.

I had been waiting for almost a year for The Daily to be launched. Now that I have been testing it out for almost two weeks, I have to say I’m disappointed. [Click to read the full article at The Malaysian Insider]